GroupM’s Simon Thomas provides an expansive view of the attention landscape.
Attention Measurement’s Global Footprint
Guest speakers discuss the various hot-button issues in attention measurement
Consultant Ethan Rapp studied attention providers in a 10-month stint with the ARF
Oracle senior manager, product management Sam Mansour shares insights on attention metrics
Snap’s ads research and insights lead shared her thoughts on how attention measurement drives positive business objectives.
The MediaProbe CPO provides an in-depth accounting of the current attention measurement landscape in advertising
ARF’s CIMM managing director Jon Watts shares overview of attention landscape