As a member of the Board, Neeshu leads business development with key brands.
Neeshu comes to Realeyes with over 17 years of brand management experience at Procter & Gamble, where he obtained P&G peak advanced level in marketing and advertising, and an additional 3 years running Yum! Restaurants in Europe. He has successfully grown businesses over a diverse spectrum, including US, Europe and 15+ years in emerging markets, 50+ brands over 25 categories, and a wide variety of business situations like launching and designing new brands, expanding established brands, entering new geographies and segments, turnarounds, high-growth markets, economic downturns, joint ventures, technology and innovation partnerships and numerous acquisitions. Neeshu has worked across businesses such as Olay, Hugo Boss, Pampers, Pizza Hut, KFC, Gillette, Crest, Braun, Vicks, and in marketing these brands has also led the development of new marketing models and new research & innovation approaches.