Head of Customer Development
Peter is an exceptionally experienced professional in branding and communications strategy, with a career in consumer research spanning over 20 years.
His roles have included board-level leadership at Ipsos in global, European and North American roles. In addition to creating and launching innovative solutions for creative development and assessment, he directly oversaw key global brand account programmes for content testing generating over €14M of annual revenue.
Peter has developed a reporting delivery system specifically designed for the rigours of world-leading brands.