Media Performance

Manage media performance through the lever of creative and emotion AI

Built for Media Planning and Buying Professionals

Realeyes provides predictive intelligence to make the best creative decisions to drive your media performance. Our platform uses webcams and AI to measure emotion and attention among your global audiences.

Content Intelligence for Media Performance

Embed early human response into your advertising workflow to make the best performing creative selections acrss format,length and audience. Better creative selections yield greater view-through rates and better effective CPM.​

Select Winning Creative

A/B test creative elements, whether it’s sound on/off, alternative soundtracks, cut-down versions, alternative messaging and brand recall.

View Campaign Effectiveness

See how consumers are responding, identify trends, learn from other categories and use that knowledge to supercharge your creative and improve campaign success.

Benchmark Your Creative

Compare your creative against previous campaigns, other markets, industries, similar durations, brands or direct competitors.

Identify Receptive Audiences

Make better informed media buying decisions by knowing how each demographic responds to your creative.

Inform Media Decisions

Learn what creative is the most effective before spending media budget on distribution or testing in-market.

Vector Smart Object

Eliminate Media Waste

See how consumers are responding, identify trends, learn from other categories and use that knowledge to supercharge your creative and improve campaign success.

Close Feedback Loops

Delivery more effective and frequent feedback to creative departments to improve performance throughout the advertising cycle.

“At last, performance analytics on the actual impact the video
had on the target audience. You guys rock!"

Amy Kean
Head of Futures, Havas Media
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