PreView enables leading advertisers to launch campaigns with confidence by accurately measuring ad effectiveness Know how your creative performs with your target audience’s attention levels and emotional responses as they’re measured and reported using AI in real-time.
Launch campaigns with confidence, selecting your best creative by qualifying the performance of your ads based on audience attention and emotion data.
• Select ads based on attentive reach
• Know where to edit to optimize attentive reach
• Improve creative efficiency / qCPM
Compare your ad’s performance against competitors, and benchmark against industry categories across various markets.
A complete view of your entire creative performance – by brand, campaign and context. Measure attentive reach for greater return on ad spend.
The 0 to 10 score Indicates how strong the video captures, retains and encodes audience attention
The attention retained over time and the magnitude of specific emotions that drive engagement
“Data science plays a key role in identifying, planning and measuring content strategies, which is why we’ve been working with Realeyes.”Vice President, Audiences & Data
“We use Realeyes to test videos before and after they go live. It’s cost-effective, lightning quick and gives a good sense of emotional connections”Brand Strategy & Insight Head
“We use Realeyes to test videos before and after they go live. It’s cost-effective, lightning quick and gives a good sense of emotional connections”Global Marketing Insights Director
”The ability to interpret emotions we know drive behavior ... it's a really nice piece of the puzzle we haven't had before.”Senior Director, Global Brand Strategy & Loyalty
“Using emotion in both consumer and b2b advertising is effective. This provided evidence using revolutionary AI.”Senior Director, Global Brand Strategy & Loyalty
“At last, performance analytics on the actual impact the video had on the target audience. You guys rock!"Head of Futures
We help brands, publishers and agencies to move fast and efficiently, to maximize their ROI on ad attentiveness.
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