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World Leading Vision AI

Measuring Human Response at The Speed & Scale of AI

ABOUT US

We’re Humanizing Technology

Realeyes is the global leader in AI that understands human behavior. We use webcams to understand the identity, attention and emotions of users who opt-in to ultimately make digital experiences better – more human.

Over 200 customers use Realeyes to improve their advertising effectiveness, minimize identity fraud, improve wellbeing apps, telheath solutions and more.

Founded at Oxford.
Born out of science.

A return to Oxford University, CEO & Founder Mihkel Jäätma gives his TEDx talk “Humanising data through emotion measurement” giving a full account of what Vision AI means for business.

Vital Statistics

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Offices

New York, London, Budapest, Tokyo​

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Patents

18 pending, innovation is at the core

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Talented people

A passionate and diverse bunch of forward thinkers - 42 in R&D ​

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Customers

Brands, Agencies, Media Companies, Apps and Tech Companies​

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Invested

Molten Ventures lead investor, NTT strategic in Japan​

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AI labels

Biggest culturally sensitive AI training set in the world​

We're Making Headlines

Realeyes Team

Some Proud Moments

2021WINNER

David Ogilvy Awards

Using Attention AI to Predict Real-World Outcomes

2021WINNER

Business Intelligence Group

PreView Ad Testing Product

2021WINNER

Stevie - American Business Awards

Product Artificial Intelligence & Machine Learning

2021WINNER

Business Intelligence Group

BIG Innovation Awards for PreView Ad-Testing Product

2021WINNER

SIIA CODiE Awards

Best AI-Driven Tech Solution

2007

Founded at Oxford University

2009

New US Office (licensed infra-red tech)

2011

$2.0m EU grant and seed funding to develop proprietary webcam tech

2012

World-first 300 people emotion test completed online in 2 days

2013

$6.7m equity investment to build out our first product and sales team

2014

  • Winners of the Final Jury Award for i-Com Global Forum Big Data Challenge
  • Winners of the i-Com Global Forum People’s Choice Award

2015

  • World-first live measurement of emotions across 30k website network

2017

  • $16.2m in financing to grow revenue and strengthen technology
  • FinancialTimes lists Realeyes as one of Europe’s fastest growing companies 
  • Listed in Deloitte’s Technology Fast 50, ranking the fastest growing tech companies in UK
  • Mihkel presents ‘Humanising Technology’ at TEDx

2018

  • Awarded Best Horizon 2020 project funded by European Commission

2019

  • $12.4m strategic financing to enter Japanese market, and grow beyond marketing industry

2020

  • NEC & Realeyes Announce Strategic Alliance
  • NordicNinja VC made an investment to support new product development and global expansion.

2021

  • Winners of BIG Innovation Awards from Business Intelligence Group for PreView (Ad Testing)

  • Winner of Artificial Intelligence Excellence Awards from Business Intelligence Group

2022

  • Mars Inc & Realeyes Winner i-COM – Data Creativity Awards, Artificial Intelligence Category USA & UK

  • Mars Inc & Realeyes top-five entrant – ANA ECHO Marketing Data Strategy Awards. By focusing on creative attention, Mars Inc saved $30M+ in advertising costs while driving sales.

2023

  • First Vision AI to pass Responsible AI tests by Google and Meta

  • Kantar partners with Realeyes to deliver attention measurement across digital ad environments

OUR VISION

Make Technology More Human

OUR MISSION

Create a Trillion More Smiles a Year

Get in touch

Measure Human Response at the Speed and Scale of AI