Emotions Drive Behavior

Using webcams and the latest computer vision and machine-learning technologies, we measure how people feel as they watch video content online. Our emotional intelligence enables brands, agencies and media companies to confidently target optimized content to the right audiences.


The Art of Movie Trailers

When 70% of moviegoers will have watched the trailer before seeing the film, an emotionally intelligent trailer is what can make the difference between success and failure at the box office. To-date we’ve tested 1365 trailers for companies such as Disney, Paramount Network and Warner Bros – Download your copy of "The Art of Emotionally Intelligent Movie Trailers".   

Movie Trailers

Prepare for Sales Lift

Our collaborative research with Mars, Incorporated reveals that our technology can successfully identify commercials with high sales lift or zero to low sales lift with 75% accuracy.

Sales Validation Study

Super Bowl LII

We measured the emotional response to every Super Bowl ad whilst it was aired during the game, see how well the ads played out in the field.   

Super Bowl LII

Luxury Video Study

Collaborative research from The Luxury Institute and Realeyes reveals several essential factors to successful luxury advertising. 

Luxury Study

Christmas 2017 Report 

When it comes to winning over consumers in this year's battle of the Christmas ads, after testing 55 videos we've identified six key findings that have enabled some brands to come out on top.  

Christmas Report

Short-form Video Study

Latest research from FreeWheel Council and Realeyes reveals how viewer engagement is higher in combination vs just watching ads or content alone. 

Short-form Study

How It Works

People share access to their webcams; using computer vision and machine learning, we track their facial expressions and report in real time about how your audience really feels about your content.


Real-time Results

The increasing proliferation of video content across a multitude of platforms, at speed, demands better, faster, and more cost-efficient measurement tools. Ours gets you results from 24 hours, starting at just $3,500.


Real World Outcomes

Very few tools are proven to correlate with consumer behavior. We’re consistently validating our technology against real world outcomes, and developing new metrics to add value to your marketing toolbox.


TUI - Destination U

Realeyes and TUI UK have unveiled a ground breaking new prototype that reveals how customers could be using their subconscious to choose their holiday destination in just a few years' time.