Emotions Drive Behavior
Using webcams and the latest computer vision and machine-learning technologies, we measure how people feel as they watch video content online. Our emotional intelligence enables brands, agencies and media companies to confidently target optimized content to the right audiences.
SOLUTIONSPrepare for Sales Lift
Our collaborative research with Mars, Incorporated reveals that our technology can successfully identify commercials with high sales lift or zero to low sales lift with 75% accuracy.
Sales Validation StudyShort-form video study
Latest research from FreeWheel Council and Realeyes reveals how viewer engagement is higher in combination vs just watching ads or content alone.
Short-form Study
How It Works
People share access to their webcams; using computer vision and machine learning, we track their facial expressions and report in real time about how your audience really feels about your content.
TECHNOLOGY
Real World Outcomes
Very few tools are proven to correlate with consumer behavior. We’re consistently validating our technology against real world outcomes, and developing new metrics to add value to your marketing toolbox.
INNOVATION