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      Ad Testing (PreView)

      Built on the most advanced attention measurement technology, PreView enables today’s advertisers to drive greater creative performance and media efficiency
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      Attention & Emotion SDK

      Integrate world leading attention measurement and emotion recognition into your project
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      Attention

      Patented AI-powered facial coding technology that measures audience attention in response to video to a human-level of accuracy
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      Emotion

      World leading patented emotion detection software or ‘facial coding' that provides deep insight into human engagement
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      Facial Coding

      Award winning patented AI that provides a natural, frictionless way to measure attention and emotional response to video content
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      Caroline Hugonenc

      Proving Brand Lift Through Attention

      Teads’ Caroline Hugonenc has over 25 years of experience in media and research, building innovative measurement solutions. She spoke to Realeyes about the importance of partnerships in attention measurement, why…
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      Attention’s Big Moment Has Arrived

      Andy Brown has long been on the vanguard of advancements in advertising metrics. As a former CEO and chairman of Kantar Media and a strategic advisor to many emerging adtech…
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      Mike Follett

      Attention is the Metric We’ve Been Waiting For

      Mike Follett’s lengthy career in media planning now helps LUMEN perfect its media attention measurement. He chatted with Realeyes about the importance of combining creative and media attention, why A/B…
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      Pre Post Covid

      How Ad Efficacy Tumbled 9% Across the Board During COVID Pandemic

      Realeyes measured consumer attention and emotional responses, prior and during the Covid pandemic, testing 50k ads viewed by 6.7m people.
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      Human Presence Report

      Featuring Humans in Ads Boosts Creative Efficiency

      A study of 50,000 videos viewed by 6.7 million people this decade reveals the importance of human presence in ads.
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      Share of Voice Report

      Maximizing Creative Attention to Drive Increased Share of Voice

      Brand leaders serious about sustained growth must embrace measuring Creative Attention to drive increased Share of Voice and lowered qCPM
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