Ad Testing (PreView) Built on the most advanced attention measurement technology, PreView enables today’s advertisers to drive greater creative performance and media efficiency Read More
Attention & Emotion SDK Integrate world leading attention measurement and emotion recognition into your project Read More
Attention Patented AI-powered facial coding technology that measures audience attention in response to video to a human-level of accuracy Read More
Emotion World leading patented emotion detection software or ‘facial coding' that provides deep insight into human engagement Read More
Facial Coding Award winning patented AI that provides a natural, frictionless way to measure attention and emotional response to video content Read More
Proving Brand Lift Through Attention Teads’ Caroline Hugonenc has over 25 years of experience in media and research, building innovative measurement solutions. She spoke to Realeyes about the importance of partnerships in attention measurement, why… Read More
Attention’s Big Moment Has Arrived Andy Brown has long been on the vanguard of advancements in advertising metrics. As a former CEO and chairman of Kantar Media and a strategic advisor to many emerging adtech… Read More
Attention is the Metric We’ve Been Waiting For Mike Follett’s lengthy career in media planning now helps LUMEN perfect its media attention measurement. He chatted with Realeyes about the importance of combining creative and media attention, why A/B… Read More
How Ad Efficacy Tumbled 9% Across the Board During COVID Pandemic Realeyes measured consumer attention and emotional responses, prior and during the Covid pandemic, testing 50k ads viewed by 6.7m people. Read More
Featuring Humans in Ads Boosts Creative Efficiency A study of 50,000 videos viewed by 6.7 million people this decade reveals the importance of human presence in ads. Read More
Maximizing Creative Attention to Drive Increased Share of Voice Brand leaders serious about sustained growth must embrace measuring Creative Attention to drive increased Share of Voice and lowered qCPM Read More
