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Why Adland Should Stop Worrying and Learn to Love AI

The robots are coming – and they’re coming to steal our creativity. That’s the stark warning from artificial intelligence (AI) expert Toby Walsh, who recently suggested in a talk at the Australian Festival of Dangerous Ideas, in Sydney, that within less than 50 years machines could become as creative, adaptable and emotionally intelligent as humans.

Why Marketers Need AI To Scale The Effectiveness Of Their Video Creative

Video in marketing is booming right now. Bolstered by a surge in mobile viewing and a host of innovative new digital media formats to choose from, video is firmly at the top of marketers’ wish lists, predicted to account for 80% of all online marketing content by the end of 2019.