We were pleased to be featured in a Dell Technologies story about attention and artificial emotional intelligence (AEI), the field we are pioneering.
The author nailed the premise: that AEI and “perspective analytics” could revolutionize marketing. While our main goal is helping advertisers avoid wasteful spending, we also want to make life more productive and happier for consumers, a point the author immediately grasped. When ads are meaningful to the audiences they reach, both advertisers AND consumers are happier.
