Ad Testing (PreView) Built on the most advanced attention measurement technology, PreView enables today’s advertisers to drive greater creative performance and media efficiency Read More
Attention & Emotion SDK Integrate world leading attention measurement and emotion recognition into your project Read More
Attention Patented AI-powered facial coding technology that measures audience attention in response to video to a human-level of accuracy Read More
Emotion World leading patented emotion detection software or ‘facial coding' that provides deep insight into human engagement Read More
Facial Coding Award winning patented AI that provides a natural, frictionless way to measure attention and emotional response to video content Read More
Mars and Realeyes Recognized by ANA for Marketing Data Strategy Realeyes, along with our partner Mars, Inc., is proud to be named with honorable mention and among the top five entrants for the 2022 ANA ECHO Marketing Data Strategy Awards. Read More
Distinguished Ad Leaders Form Realeyes’ Attention Advisory Board One of the best ways to improve advertising and customer experience is by harnessing attention metrics. Attention is both predictive and a prerequisite for any business outcome. For consumers, attention… Read More
Realeyes & Adelaide Announce Attention Data Partnership Our advertising industry is moving beyond viewability and into the realm of human resonance and attention. While the advertising landscape of the past was tonnage, the future is about quality… Read More
Maximizing Creative Attention to Drive Increased Share of Voice Brand leaders serious about sustained growth must embrace measuring Creative Attention to drive increased Share of Voice and lowered qCPM Read More
Adland Bullish on Attention Metrics, Expects Brands to Pay Latest Realeyes survey of 320 senior advertising pros reveals a definitive business case for attention metrics Read More
Why Releasing Super Bowl Ads Early Drove 25% Increase in Quality Exposures Ads that were teased well in advance of the Super Bowl LVI outperformed those debuting on Sunday, validating building buzz before the Big Game. Read More
Solidarity Ads Draw Attention to #BlackLivesMatter Posted on June 22, 2020March 22, 2021 by Colin Pye Key findings
