Ad Testing (PreView) Built on the most advanced attention measurement technology, PreView enables today’s advertisers to drive greater creative performance and media efficiency Read More
Attention Patented AI-powered facial coding technology that measures audience attention in response to video to a human-level of accuracy Read More
Brand Playbooks: Make Every Ad Drive More Sales Creative Intelligence layer that measures all your ads and suggests ways to drive sales performance. Read More
Creative Quality: The Key to Reducing CPM and Sales Growth Discover how creative quality lowers media costs while increasing sales through predictive attention-based metrics. Read More
Brand Playbooks: Make Every Ad Drive More Sales Posted on November 5, 2025November 5, 2025 by Colin Pye
Over 10 Years of Building ‘AI-Ready’ Ethical Human Data Posted on September 25, 2025September 25, 2025 by Colin Pye
Nielsen Launches Outcomes Marketplace for Smarter Ad Measurement Posted on August 15, 2025August 15, 2025 by Colin Pye
Nielsen’s Outcomes Marketplace Debuts, Realeyes Launch Partner Posted on August 15, 2025August 15, 2025 by Colin Pye
13.5% Sales Lift: How Attention-led Betting Ads Boost Sales Posted on March 28, 2025March 28, 2025 by Colin Pye
Food Delivery Ads: Attention-Driven Creative Boosts Sales by 13.5% Posted on March 24, 2025March 28, 2025 by Colin Pye
Verify Demo: Revolutionizing Panel Quality with Responsible AI Posted on March 13, 2025March 13, 2025 by Colin Pye
Managing Creative for Business Outcomes on Social Video Platforms Posted on March 12, 2025March 12, 2025 by Colin Pye
