Ad Testing (PreView) Built on the most advanced attention measurement technology, PreView enables today’s advertisers to drive greater creative performance and media efficiency Read More
Attention Patented AI-powered facial coding technology that measures audience attention in response to video to a human-level of accuracy Read More
Nielsen Adds Realeyes’ Attention & Creative Evaluation to Bolster Ad Outcomes Nielsen, a global leader in audience measurement, data, and analytics, announce that they are launching expanded capabilities in their Outcomes measurement suite. Read More
I-COM Attention Forum Series Guest speakers discuss the various hot-button issues in attention measurement Read More
How Face Verification Will Save Advertisers Billions in Flawed Spend Posted on June 17, 2024June 17, 2024 by Colin Pye
How Attentive Ads are a Great Predictor of Sales Lift Posted on June 24, 2024June 24, 2024 by Colin Pye
Realeyes’ PreView Attention Tech Featured in ARF Attention Validation Posted on June 10, 2024June 10, 2024 by Colin Pye
Why Consumer Data Fraud Impacts $1T in Business Decisions Posted on June 7, 2024June 7, 2024 by Colin Pye
Vidmob Integrates Realeyes Attention to its Creative Data Platform Posted on June 7, 2024June 7, 2024 by Colin Pye
CreativeX and Realeyes Join Forces to Launch AttentionX Posted on May 16, 2024May 16, 2024 by Colin Pye
Attention Strengthens Advertisers’ Contract with Audiences Posted on March 12, 2024March 12, 2024 by Keith O’Brien